Skip to main content

The shortest path is least stressful

In a world where human knowledge doubles every 5-10 years, product managers fight to reduce their product/service complexity from an end user perspective.
Lean experts will straightaway think about a product's internal complexity or externalising the complexity from the product. But I mainly refer here to the end user, who doesn't care about the development/production phase, but only his own experience.

Since I read this communities dominates post in August, I understood that my Internet blogger's mind, was still in 2005 when the Internet was still something hype. Today 1.4 billion users have an email (400 000 corporate ones) and 4 billion have an active SMS account. Today, even if I was blind, I wouldn't be able to escape hearing the teens' phone buttons clicking all day long.
Definitively, the user experience from a product interface and/or the user efficiency point of view, is not a static science. The design principles like the golden ratio seem to be anchored in our DNA, but human behaviour related to technology seems to move permanently. The tipping point may be somewhere the devices are transparent and do not need any set up time.
Each generation (~=30 years) used to push the rules from the previous one, but in our accelerating world, manners change more often.
While speaking about messaging, Mark Zuckerberg has this story about high school guys who explain gmail is too slow. Slow here, is not about speed, but about the email tool that needs an address, a title and a minimum writing practices. SMSes don't need all theses cumbersome context definitions and writing rules, they are the characterisation of the straightforward asynchronous communication.
SMS is the shortest path to a distant human, without stressing him to answer immediately.
Technologies succeed when they provide more comfort and the straightforward link between human beings. Think about it when you design your services/applications.

Sources :
Communities Dominate Brands : Preview of Mobile Stats to End of Year 2010: 5.2 Billion subscribers, 350M people got their first phone this year..
Communities Dominate Brands : 5 - 4 - 3 - 2 - 1, as in Billions. What do these gigantic numbers mean?
Wikipedia : Golden ratio
Youtube : Facebook CEO Mark Zuckerberg Tells All in Interview (2010)

Comments

Popular posts from this blog

Learning about Data Science?

This is the end of a beautiful summer, and also one of the warmer recorded in France. I’m continuing my journey in the product management world and today I’m living in the product marketing one too.
I will blog about this later.

During this first half of this year, I read several articles on big data and started to understand how important the data science discipline is. Being able to define a direction/goal to search, collecting the proper data, then using a collection of techniques to extract something others can’t see - it sounds like magic.

Also, when I listened to the Udacity Linear Disgression podcast episode “Hunting the Higgs”, I understood people with these skills can be better at solving a problem than the domain experts themselves. Katie Malone explained that in a competition to solve a particle physics problem, the best results came from machine learning people.

Then I read the article about Zenefit on the vision mobile website:
“Zenefits is an insurance company that offer…

Didn't register yet to the European Agile event 29-31 August in Paris?

I tell you, I’m not an expert in agile, just someone who found solution to my professional problems using agile methodologies. If you are convinced too and want to move further, please join us at the end of august, for a lot of open discussions and fun.

Things are moving forward in the ALE 2016 organisation. Already, a great diversity of people answer to our call as shown below, but we need more.
Yes the ALE 2016 will be great as it has always been since 2011 in Berlin. For those who do not know about the yearly ALE event, please find below a few tips.

What is it? 
If you do not know yet about the Agile Lean Europe event, here a few tips.
ALE is a event for practitioners, meaning people who already practice agile methodologies like developers, modern CEO, teachers, leaders, etc. Sharing ideas and solving problems are the ALE mains goals: people can propose topics where they share their experience, other can ask to solve a problem the can’t alone The event formats helps the participant…

Unconference Agile Lean Europe 2016 (Paris) - Laissez vous porter.

No EN version yet here, sorry. 
Second version. Précision du principe de communauté pour résoudre des problèmes.

Ceci est un message personnel à toi qui serais dans le doute par rapport à ALE2016.

Il y a quelques semaines, j’étais à Mix-IT, une conférence de développement informatique / organisation, pour assister Yves Hanoulle dans l’animation du jeu The Scaling Ball Game.

Durant les conversations hors des sessions, j’ai échangé avec différentes personnes sur le prochain événement auquel je vais participer : ALE2016, A ma plus grande surprise, j’ai découvert qu'ALE impressionnait, faisait peur ou était incompréhensible pour ceux qui n’avaient pas encore jamais participé à cet événement.

Mon message est simple : Laisse toi aller, viens à ALE2016.

Durant les 5 premières premières sessions dans chaque coin de l’Europe, les remarques ont toujours été les mêmes. En repartant, tu auras :
Découvert des participants qui sont tous très abordables. Tous viennent à cet événement pour partag…